Did you know online video now accounts for 50 percent of all mobile traffic? Plus, according to Dr. James McQuivey of Forrester Research, one minute of video equates in value to 1.8 million words. That’s about 3,600 typical web pages!
To understand why video has become so important in our visual society, take a minute and read (and watch!) The Slow Evolution of the Viral Video: A Decade of Developments from Shutterstock.
Here’s a snippet:
The Slow Evolution of the Viral Video: A Decade of Developments — The Shutterstock Blog
Take your Wayback Machine back to 2006 — a simpler time for the Internet, before social media made its mark as a form of business, rather than pure entertainment. It was the year that Google purchased YouTube, sensing the potential for a platform constructed and marketed as a place for anyone to upload a video and, with it, find their 15 minutes of fame. The same promise can be offered today, eight years later, but the landscape for both the video creator and the viewer has changed in remarkable ways.