- It’s the biggest social network with 834+ million users
- There are a wide age range of users (majority of women)
- Facebook is good for consumer businesses, products that inspire “fans,” building community, establishing relationships
Despite its poor Wall Street showing, Facebook is still where consumers go and where you need to be. It’s how people share ideas and recommendations, and interact with the brands they like. CIO keeps updated information on how to use Facebook correctly. Check out the Facebook Bible.
If you aren’t seeing results from their Facebook marketing efforts then you need to sign up and attend tomorrow’s SCORE OC Workshop: Supercharging Your Facebook Marketing. Held at the San Juan Capistrano Regional Branch – OC Public Library, June 12, 2012 at 5:30 p.m. you’ll find out how to turn “fans” into customers and advocates. We’ll cover how to drive more “likes”, more “shares”, and more business; how to drive repeat business and amplify word-of-mouth with a great offer; how to share your message easily to stay top-of-mind with others (engage); and how to measure results. We will share the 10 best practices that you can do today to supercharge your Facebook marketing and take that word-of-mouth marketing to the next level. Please bring extra business cards as there will be a quick networking opportunity within the presentation. And, as a bonus at this SCORE presentation, we will go live into a Facebook Page to point out a few of the new Facebook Page Timeline features.
For more information and to register: http://www.score114.org/workshops/viewWorkshop.aspx?WSid=1261